"Bhai Phota is one of the festivals of the Hindu community". The dress code name of this festival is brotherhood ceremony. The festival is celebrated two days after Kali Puja. According to Hindu belief, this festival was given the god of death to his sister Jamuna. According to another account, when Krishna approached his sister Subhadra after slaying a demon named Narakasur, Subhadra offered her sweets after putting tika on his forehead. Since then, Bhaiphont festival has been in vogue. So sisters celebrate this festival by putting tika (phonta) on brother's forehead.
For 27 years, Bishwo Rang has been creatively presenting the history, tradition and culture of Bengal in a well-crafted style. In that continuity, Bishwo Rang has chosen Bhai Phota Utsav's "Portrait", a graphical geometry of the aesthetic form of nature, as an accompaniment to the costume decoration of "Bhai Phota Festival 2022". Bhai Phota motifs in combination of geometrical forms and drawings are presented on muslin surface of saree, punjabi, dhoti, three pieces, fatwa, shirt, etc. Variations have come in the pattern of clothing. As always, the "Bhai Phota Utsav 2022" collection of "Bishwo Rang" has all the stunning designs.
“Bhai Phota Utsav 2022” collection, keeping summer in mind, uses comfortable cotton, linen, viscose, voile and brown fabrics. And to highlight the aristocracy, there are different types of bahari fabrics including joysilk, dupian, half silk, georgette and chiffon. Bright colors have been used to bring out the festive mood in the clothes, along with Chunri, tie-dye, brocade, batik, manipulation, applique, cutwork, screen-print, industrial print etc.
"Bhai Phota Utsav 2022" clothing exhibition will run from 1st September 2022 till the Dashami Day in all showrooms of 'Bishwo Rang' and online. More information regarding can be found www.bishworang.website or Facebook page BishwoRang.
